EXPLAIN YOUR PROCESS
This clip demonstrates how you can use video to explain your service and communicate your value.
In this video Bob Davis, a wedding photographer, walks people through the steps of what will happen over the course of their project. This video could be used both before and after the sale.
Education can be a valuable part of your marketing process, especially if you’re selling a service that your prospects aren’t familiar with. Providing education is a great way to establish yourself as the expert in your market and set yourself way apart from the competition.